~ Attribution: Interiors, exteriors, and architectural elements designed by Harrison
~ Wayfinding and Signage, Environmental Design, Menu Design, Concept Ideation
First Watch is an American restaurant chain based in Bradenton, Florida. Harrison was tasked to develop design ideas around how to express the brand as it connects with the guest in the restaurant environment. We conducted a thorough understanding of First Watch’s values, mission, and personality. Then, we explored a sketchbook of ideas for the First Watch Restaurant environment. I was responsible for the design of the wayfinding, wall murals, ghost signs, and menu.
